Omega Used Watch Prices Fall Despite Olympic Push, While Rolex Gains Popularity

The prices for used Omega watches have significantly dropped, contrary to the company's efforts to bolster its image during the Olympic Games. This has come as a surprise to many, as it is traditionally believed that such major events boost demand for luxury goods. In contrast, Rolex has markedly increased its market share, continuing to hold its status as one of the most coveted brands among collectors and watch enthusiasts.

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