Tencent and NetEase Rethink Their Strategies in the Japanese Market

Chinese tech giants Tencent and NetEase are beginning to reevaluate their approaches to the Japanese gaming market, given the challenges they are facing. Meanwhile, Japanese gamers are showing increasing interest in foreign titles. Reports indicate that overseas game sales have been more successful than their own projects in the local market. This has prompted the companies to consider the need for changes in their strategies.

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