Cupra

A New Era for Cupra: Opening Own Showrooms in the USA

2 months ago

The Spanish automotive brand Cupra, a sub-brand of Seat, has ambitious plans for the U.S. market. The brand has announced the launch of its own showrooms in the country, marking an important step in its strategy to expand its presence in North America. These showrooms are designed not only for car sales but also for creating a unique customer experience that combines innovative approaches with high service standards.

Cupra Prepares for Launch in the US: Interview with CEO Wayne Griffiths

3 months ago

Cupra, known for its sporty vehicles and innovative production approach, is gearing up to capture the US market. CEO Wayne Griffiths shared his plans for expanding Cupra's presence in North America in an exclusive interview. Griffiths emphasized that Cupra aims to introduce its lineup to the US in the coming years, highlighting the high interest of American car enthusiasts in the brand.